Used to be a capability to sell gift cards in store. It is currently dated and only a few sleep pros still sell them. Looking to see what it would take to revive the gift cards in store and also the ability to sell and transact online. MVP could be just the ability to transact online if sold in store as part of the Q3 cart/checkout work? then pivot into testing selling them online digitally and/or physically.
Opportunity / Problem
Ability to sell and transact on Sleep Number Gift Cards on web as a potential revenue driver |
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Performance Goals & Measurements
Additional Revenue |
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Strategic Imperatives | Frictionless Customer Journey |
Quarterly Focus | Q3 - Cart, Checkout, Payments |
Business Impact | Med Impact = >$100K |