SN Digital Ideas Portal
Can we either let consumers navigate to the Cart through the Global Nav when ready, or provide the CTA like other websites that provide the option to either "Checkout" or "Continue Shopping"
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Opportunity / Problem
Are we pushing consumers too quickly to the cart vs. letting them continue to shop? |
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Performance Goals & Measurements
Engagement with "Continue Shopping" vs. "Checkout" Additional attachments Average Cart Size |
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| Strategic Imperatives | Frictionless Customer Journey |
| Business Impact | Med Impact = >$100K |