instead of requiring the customer to check to opt in to receive text messages for delivery, have it prechecked and allow customers to uncheck. We have received approval from legal that this is allowed. This is only for transactional post purchase ...
Digital Purchaser Journey - Post purchase onboarding experience refresh
Our hypothesis is by building a tailored onboarding experience based on web journey, we can reduce cancels due to customers by setting better expectations, guiding them through SIQ, inner circle registration and delivery expectations, as well as r...
It would be useful to all shoppers to help them create a whole bedding set for their bed, instead of just 1 new product. This could be a feature added to individual PDPs. For ex: on Essential Fit Sheets PDP, we create a bundle with sheets, comfort...
Improving the order confirmation experience not only can improve communication to the customer, but it can also decrease call volume and increase signups.
Using Setpay gives us the opportunity to attract more customers for ecommerce. The implementation of using copy/paste of a mastercard number and using Shift4 integrations for this gives us the ability to test this in the short term without involve...
Depending on the Traffic Source, can we develop different messaging/emphasis different elements of our brand dependent on if the traffic source is considered Engagement, Consideration, or Conversion
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